Join the buzz and czech out what opportunities are available for you to participate in Caldwell Main Street Program. If interested in volunteering on a committee or for an event please email mainstreet@caldwelltx.gov

Community Transformation using the Main Street America four-point approach. The Committees serve under the board to assist with various projects, promotions, events, and fundraising activities for the Main Street Program. The committees are volunteers that supplement the Main Street Advisory Board they consist of a committee chair who reports to the board and committee members who assist in the development of projects and activities within the program area. The Caldwell Main Street Program Committees include the following: Economic Vitality Design Organization/ Promotion Events & Fundraising - Friends of Caldwell Main Street (501c3) Youth Ambassador

Economic Vitality means finding a holistic approach to Main Street’s merchants, property owners, and investors. Main Street programs help convert unused space into productive property and sharpen the competitiveness of business merchants. The goal is to build a commercial district that reflects the heart of the community and responds to the needs of today’s consumers while maintaining the community’s historic character.  

Design means getting Main Street into top physical shape. Capitalizing on its best assets - such as historic buildings and a traditional downtown layout- is just part of the story. An inviting atmosphere created through window displays, parking areas, signs, sidewalks, streetlights, and landscaping conveys a visual message about what Main Street is and what it has to offer.

Organization/Promotion means getting everyone working toward the same goal. The organization committee is tasked with establishing a volunteer base. Coordinating the board training(s) and other professional development opportunities with staff. 

Events/Fundraising - Friends of Caldwell Main Street (501c3) means selling the image and promise of Main Street to all prospects. By marketing the district’s unique characteristics to shoppers, investors, new businesses, and visitors, an effective promotion strategy forges a positive image through advertising, retail promotional activity, special events, and marketing campaigns carried out by local volunteers.

Downtown Caldwell Youth Ambassador program Part of the Caldwell Main Street Program is to involve the community, the youth of the community play a key role in the overall future and health of the city. By encouraging youth participation through the youth of the City of Caldwell and CISD will be able to participate in the overall Main Street program and help with planning events, activities, and long-term planning initiatives.